Axis Communications, a world leader in network video, has just appointed Ivan Tjahjadi as regional country manager for ASEAN and Indochina.

Based in Indonesia, Ivan will be spearheading all facets of the business operations and activities of Axis Communications in the region, including Malaysia. He will particularly lead the company’s strategic development as well as sales and marketing activities in the country.

“Ivan brings with him over 20 years of solid experience in sales and marketing, general management and distribution. His solid track record managing multiple business models and establishing business relationships with partners and customers will be extremely valuable in helping us to enhance our capabilities in the region. We are confident that the Malaysian business will thrive under Ivan’s dynamic leadership,” said Oh Tee Lee, director of Axis Communications, South Asia Pacific.

Expressing his delight with the appointment, Ivan said, “Malaysia is a key market for Axis Communications. I am excited to build on Axis’ success in one of the most progressive markets in the region. Surveillance has been identified as a crucial element for Malaysia’s public safety. The government has recently allocated a great deal of resources to install 496 closed-circuit cameras (CCTV) in 25 local authorities to prevent street crimes in urban areas. As a driving force behind the shift from analog to digital video surveillance which paves the way for a more secure, smarter and safer world, Axis will continue to offer customers the market leading quality and customer experience that they have come to expect from Axis Communications.”

Ivan has chalked up an extensive sales track record history having held high level positions in large MNC corporations like Compaq, HP and channels such as PT. ECS Indonesia previously.