BATHROOM & KITCHEN TODAY19 Aug 2015
Villeroy & Boch Opens Its First Flagship Store in Asia
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European Premium Brand Villeroy & Boch’s first Asia flagship store opens in Singapore, where its APAC headquarters are located. The spacious 1,500 square feet store is housed in the historical Capitol Piazza, facing the intersection of Stamford Road and North Bridge Road. The heritage building, spanning across 542,000 square feet embodies Villeroy & Boch’s rich heritage of 267 years.

Founded in 1748 with a vision for innovation and design, the mission of Villeroy & Boch is firmly set on bringing the best products and solutions to transform every home into a quality living space with style. Deeply rooted in European culture, tradition, quality, and authenticity are the Villeroy & Boch attributes which create support and guidance for its international clients. Its wide product and gift article ranges cater to different lifestyles—classic, country and metropolitan, while guaranteeing premium designs and quality.

Premium tableware and glassware for the entire home
The Villeroy & Boch store in Singapore will showcase carefully curated collections of tableware, flatware, glassware and giftware. Key tableware series across all Villeroy & Boch Lifestyles include collections for the ‘Classic Lifestyle’ like the Amazonia Anmut, Samarkand Mandarin, and La Classica Contura collections. ‘Contemporary Country Décors’ such as Artesano Provençal Lavender and Mariefleur bring sophisticated French Florals on the plate. The Flow series and the award-winning NewWave, which caters to lovers of modern formal designs, reflect ‘Metropolitan styles’. Celebrating family values, collections such as Kiddy Bears, Farm Animals and Funny Zoo with its playful designs, have been made specially to captivate the hearts of children around the world.

Signature glassware designs include the classic and luxurious Grand Royal, and Octavie collections as well as the timeless Purismo and Allegorie series.

For more information, visit www.villeroy-boch.com.